Privacy Policy


I. BASIC PROVISIONS

  1. The controller of personal data pursuant to Article 4(7) of Regulation (EU) 2016/679 of the European Parliament and of the Council on the protection of natural persons with regard to the processing of personal data and on the free movement of such data (hereinafter referred to as the “GDPR”) is 55 bakery s.r.o. (hereinafter referred to as the “controller”).
  2. The controller’s contact details are as follows:
    55 bakery s.r.o.,
    Štefánikova 9/55,
    Smíchov, 150 00 Prague 5, Czech Republic
    Company ID No.: 23378051
  3. Personal data means any information relating to an identified or identifiable natural person; an identifiable natural person is a person who can be identified, directly or indirectly, in particular by reference to a specific identifier such as a name, identification number, location data, online identifier, or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural, or social identity of that natural person.
  4. The controller has not appointed a Data Protection Officer.

II. SOURCES AND CATEGORIES OF PROCESSED PERSONAL DATA

  1. The controller processes personal data that you have provided to the controller or personal data obtained by the controller in connection with the fulfilment of your order.
  2. The controller processes your identification and contact details, as well as data necessary for the performance of the contract.

III. LEGAL BASIS AND PURPOSE OF THE PROCESSING OF PERSONAL DATA

  • The legal basis for the processing of personal data is:
    1. the performance of a contract between you and the controller pursuant to Article 6(1)(b) of the GDPR,
    2. the legitimate interest of the controller in direct marketing activities (in particular the sending of commercial communications and newsletters) pursuant to Article 6(1)(f) of the GDPR,
    3. your consent to the processing of personal data for the purposes of direct marketing activities (in particular the sending of commercial communications and newsletters) pursuant to Article 6(1)(a) of the GDPR in conjunction with Section 7(2) of Act No. 480/2004 Coll., on Certain Information Society Services, where no order for goods or services has been placed.
  • The purpose of the processing of personal data is:
    • the processing of your order and the exercise of the rights and obligations arising from the contractual relationship between you and the controller; when placing an order, personal data necessary for the successful processing of the order are required (name, address, and contact details). The provision of personal data is a necessary requirement for the conclusion and performance of the contract; without the provision of personal data, it is not possible for the controller to conclude or perform the contract,
    • the sending of commercial communications and the carrying out of other marketing activities.
  • The controller does not carry out automated individual decision-making within the meaning of Article 22 of the GDPR. You have provided your explicit consent to such processing.

IV. DATA RETENTION PERIOD

  1. The controller retains personal data:
    • for the period necessary to exercise the rights and obligations arising from the contractual relationship between you and the controller and to assert claims arising from such contractual relationships (for a period of 15 years following the termination of the contractual relationship).
    • for the period until consent to the processing of personal data for marketing purposes is withdrawn, but no longer than 2 years, where personal data are processed on the basis of consent.
  2. Upon expiry of the personal data retention period, the controller shall erase the personal data.

V. RECIPIENTS OF PERSONAL DATA (THE CONTROLLER’S PROCESSORS)

  1. The recipients of personal data are the following persons:
    • involved in the delivery of goods / services and the processing of payments under the contract,
    • involved in the provision and operation of services,
    • involved in the provision of marketing services.
  2. The controller does not intend to transfer personal data to a third country (a country outside the European Union) or to an international organisation. Recipients of personal data in third countries may include providers of mailing services and cloud services.

VI. YOUR RIGHTS

  1. Under the conditions set out in the GDPR, you have the following rights:
    • the right of access to your personal data pursuant to Article 15 of the GDPR,
    • the right to rectification of personal data pursuant to Article 16 of the GDPR and, where applicable, the right to restriction of processing pursuant to Article 18 of the GDPR,
    • the right to erasure of personal data pursuant to Article 17 of the GDPR,
    • the right to object to processing pursuant to Article 21 of the GDPR, and
    • the right to data portability pursuant to Article 20 of the GDPR.
    • the right to withdraw consent to the processing of personal data in writing or electronically to the address or email address of the controller specified in Article III of these terms and conditions.
  2. You also have the right to lodge a complaint with the Office for Personal Data Protection if you believe that your right to the protection of personal data has been infringed.

VII. CONDITIONS FOR THE SECURITY OF PERSONAL DATA

  1. The controller declares that it has adopted all appropriate technical and organisational measures to secure personal data.
  2. The controller has implemented technical measures to secure data storage systems and repositories containing personal data in paper form.
  3. The controller declares that personal data are accessible only to persons authorised by the controller.

These terms and conditions shall enter into force on 25 May 2018.